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Thanks for tuning into this week’s episode of the Accounting Influencers Podcast. If our weekly conversations have helped you in your accounting journey, please head over to iTunes, subscribe to the show and leave us an honest review. Your reviews and feedback will not only help us continue to deliver great, helpful content, but it will also help us reach even more amazing accounting leaders, influencers and work winners just like you!

Mike Crook on the Accounting Influencers podcast with BD Academy founder Rob Brown

Tips to Help Accounting Firms Gain ROI from Marketing

Mike Crook is the Managing Director of the award-winning marketing agency PracticeWeb which has worked exclusively with accounting firms for more than 20 years. Under his leadership, PracticeWeb has gone from strength to strength, from winning awards for their results focused digital marketing, to entering into powerful partnerships with fintech firms and with the ACCA. Mike…

Gale Crosley on the Accounting Influencers podcast with BD Academy founder Rob Brown

Growth Insights for Accounting Firms in Tough Times

Gale Crosley was selected one of the 10 Most Recommended Consultants in the Inside Public Accounting BEST OF THE BEST for the fourteenth year, and one of the Top 100 Most Influential People in Accounting by Accounting Today for the thirteenth consecutive year. She consults with mid-market accounting firms, assisting managing partners, partners, and marketing…

Bill Reeb & Tommye Barie on the Accounting Influencers podcast with BD Academy founder Rob Brown

People Development Best Practice for Accounting Firms

Tommye Barie is a recently retired partner of one of the 100 largest full-service accounting and consulting firms in the US. Her thought leadership on culture, strategy and innovation led to Tommye being recognized as one of the 100 most influential people in the accounting profession, as published in Accounting Today. She is a past…

Malcolm Smith on the Accounting Influencers podcast with BD Academy founder Rob Brown

Negotiating & Pricing Strategies for Accountants & CPAs

Malcolm Smith has a background in science and marketing which gives him unique insights into how businesses negotiate,  transact and develop. Today he employs this considerable expertise through a portfolio of non-executive directorships and owned businesses. He is a keynote lecturer on Leadership, Project Management, Negotiation, Influencing and Consultative Selling  at London Business School, Cass…

Geraldine Carter on the Accounting Influencers podcast with BD Academy founder Rob Brown

The Power of Frameworks to Help Accountants Sell More

Geraldine Carter is the founder of She Thinks Big Coaching, where she helps CPAs get out of the accounting rut. She is also the host of the podcast “Smart Strategy for CPAs”. Her cashflow forecasting models have resulted in millions of dollars for climate change efforts. Shownotes: How the tsunami of covid has affected the…

Barbara Koenen on the Accounting Influencers podcast with BD Academy founder Rob Brown

Better Business Development Strategies for Accountants

Barbara Koenen is the author of the book Beyond Billable Hours and  Global Head of Business Development and Marketing at Ince, a legal and professional services provider with more than 900 employees globally. She is based in Dubai and has 10 years of business development and marketing experience in the professional services industry. She writes…

Tim Williams on the Accounting Influencers podcast with BD Academy founder Rob Brown

Smarter Pricing Strategies for Accountants & CPAs

Tim Williams roams the globe in search of “next practices” in the world of professional services. As the founder of Ignition Consulting Group, he teaches leaders of professional services firms the principles and practices of effective positioning and pricing strategy. His assignments have taken him literally around the world, where he has worked with advertising agencies,…

Ty Hendrickson on the Accounting Influencers podcast with BD Academy founder Rob BrownTy Hendrickson on the Accounting Influencers podcast with BD Academy founder Rob Brown

What Accountants & CPAs Need to Win More Clients

Ty Hendrickson is a CPA, sales expert, and co-founder of The Sales Seed where she helps accounting firms grow through the integration of sales principles. She worked as an accountant at firms ranging from small to large prior to moving into the accounting technology sector successfully building sales training programs for both Wolters Kluwer and…

Paul Dunn on the Accounting Influencers podcast with BD Academy founder Rob Brown

Lessons Learned from a Lifetime in the Accounting World

Paul Dunn holds a Lifetime Service Award to the Accounting Profession in the UK and he’s been honoured as a Social Innovation Fellow in Singapore. He first rocked the Profession through the radical Accountants’ Boot Camp where over 17,000 Accountants found new ways to work with clients. He’s in Forbes Magazine with Sir Richard Branson…

Lee Frederiksen on the Accounting Influencers podcast with BD Academy founder Rob Brown

Employer Branding Strategies for Growing Accounting Firms

Lee Frederiksen is an award-winning marketer, Visible Expert®, and business strategist who helped pioneer the field of research-driven marketing. As the Managing Partner of Hinge, a marketing firm for the professional services industry, he draws on his Ph.D. in behavioral psychology and his CEO experience to help clients achieve high growth and profitability. Lee’s research on marketing…

Tim Williams on the Accounting Influencers podcast with BD Academy founder Rob Brown

Positioning & Differentiation Tips for Accounting Firms

Tim Williams roams the globe in search of “next practices” in the world of professional services. As the founder of Ignition Consulting Group, he teaches leaders of professional services firms the principles and practices of effective positioning and pricing strategy. His assignments have taken him literally around the world, where he has worked with advertising…

MC Carter on the Accounting Influencers podcast with BD Academy founder Rob Brown

Digital Marketing Success Strategies for Accounting Firms

MC Carter is the CEO of digital marketing agency, Practice Paradox. Dubbed “the father of modern marketing for accountants”, MC is the pioneer, globally, in advising accountants about modern marketing including blogging and social media. Since founding Practice Paradox in 2009, MC has guided the growth strategies of hundreds of now very successful accounting firms,…