Are you responsible for generating new business and winning work at your accounting firm?
Winning work does not come naturally to most accountants. Yet the capacity to bring in new clients for your firm is a key part of your role. The good news is, business development is coachable. But it must be done properly if you want to equip people to win work confidently, effectively and sustainably.
A one-off training workshop or a bit of internal coaching is not going to move the dial. After 15 years of training professionals on networking, referrals and reputation building, the most powerful and transformational approach is an inhouse business development training academy. Click below to find out more...
Check out the latest episodes of the ACCOUNTING INFLUENCERS podcast and discover what makes the good accounting firms great and the great accountants world class!
Patrick McLoughlin is on a crusade to bring ROI to the front of marketing and business development in large accounting firms. In this interview with Accounting Influencers host Rob Brown, Patrick shares proven strategies on accounting firm growth, ideal client marketing and advisory vz compliance work.
Alex Davis of Intuit Quickbooks is interviewed by Accounting Influencers podcast host Rob Brown. Alex consults to large accounting firms to help them innovate and grow in competitive markets. He has a strong sales pedigree and knows how firms attract clients with strong, benefit-led propositions using cloud technology.
Shane Lukas runs the AVN accounting network and knows what it takes to make good accounting firms great. Accounting Influencers show host Rob Brown talks to this a passionate learner and communicator about success, growth, values, change, fulfilment and the future of the accounting profession.
Ryan Suydam co-founded Client Savvy to help professional firms create fierce client loyalty. Here show host Rob Brown interviews Ryan on what happens when large accounting firms actually get client experience right, namely they’re 2x more likely to be recommended and 3x as likely to realize above-average financial returns.
James Ashford is founder of Go Proposal and a marketing expert for accountants. In this fast-paced interview, Accounting Influencers host Rob Brown uncovers tips for accountants to market better, sell better, create more value, be more profitable and build high trust relationships with their clients. Listen here…
Sebastian Fox is coach to professional service teams on interviewing clients and developing strategies to improve relationships. In this interview with Accounting Influencers host Rob Brown, Seb gives valuable insights for better business development and winning work. Listen in for a better BD focus in your accounting firm…